Often tasked with designing the same banner in different sizes, with different tune-ins and CTAs to fit the various desktop, mobile, app, and streaming placements. Below we see an example using the hit show The Masked Singer.
Here are the next seasons banners various sizes. Sometimes heavy manipulation is necessary to get the key art to fit the background, size, copy, and CTA placement.
We explored banner redesign below to standardize and make them easier to produce while highlighting the relevant info – tune-in and CTA.
Here we see vertical examples of display banners prompting users to binge full seasons of Fox shows.